Nespresso’s brief was to promote the versatility of Nespresso Vertuo and the five different types of coffee styles that come from the one machine.
THE IDEA: All coffee great and small.
Impeccably styled and appearing across luxury AB brands, Gourmet Traveller, Elle Australia and Harpers Bazaar, this campaign influenced audiences to choose Nespresso when entertaining guests with different coffee requests.
PROJECT SCOPE:
Creative direction
pre-production
Selection of external producers
Client facing liason across the campaign